Session Title: Marketing - Beyond Proposals. Turn Overhead into Revenue Does marketing mean proposals for your firm? There is a recent trend changing that focus. More firms are increasing their investment in marketing, resulting in real revenue growth. We’ll explore several paths for you to drive revenue from the marketing chair at your firm, expand your digital marketing knowledge and incorporate consumer marketing strategies. We’ll discuss how you can become involved with strategic planning and take your seat at the leadership table, because you are the eyes and ears of trends in this industry. From project engagement and communications to client experience, we’ll talk about ways you can add value and bill time to engineering, design, planning and construction projects. We’re seeing...