Tim Asimos, CPSM | Partner, Director of Digital & Growth, circle S studio
Today’s A/E/C buyers are inundated with marketing messages from all directions. The marketplace is crowded, competition is fierce, differentiation is difficult and standing out in a noisy sea of “me toos” can seem to be an impossible task. So how do you connect and engage with your target audience, when the landscape is littered with competitors boasting similar service offerings, accolades and expertise? Tim Asimos, CPSM, Partner, Director of Digital & Growth at circle S studio, will help attendees understand how to reach your firm’s target audience with marketing that acts more like a magnet and less like a bullhorn.
You’ll gain valuable insight into how you can break through the noise, with audience-focused marketing that’s compelling, relevant and engaging.
Attendees will identify why most messaging and content fails to engage; Attendees will learn how to shift the focus of their marketing to be more client-centric; Attendees will discover ways to break through the noise across all channels; Attendees will learn how to stop pushing and start attracting.